Photo Metadata Conference
"Metadata for Better Business"
5 June 2008
St. Julien, Malta
Site
phmdc.org et
programme
Organisé par l'
IFRA, l'
IPTC et le
CEPIC
Metadata are critical to photo business by providing important information
about the image and by describing it properly. The maximum added value will
only be achieved if the metadata are precise and reliable. But how can we apply
metadata to avoid ambiguity and misunderstandings among our customers?
The Photo Metadata Conference will demonstrate improving your business through
the proper use of metadata:
- "Keywording versus Controlled
Vocabularies":
What are the advantages for business of the two methods of keyword
provision?
Where can flexible keywords excel and in which cases can terms from controlled
vocabularies support your business better?
- Software support for metadata
input:
Technology should assist humans in their business tasks - and this should also
apply for metadata input. But where do current software products fall short of
this goal, and what are good examples of input support?
- Identifying photos:
Every photographer and photo librarian wants to clearly indicate: "This is my
photo". In the interests of copyright protection, copyright owners want unique
identifiers in the image helping to locate it on the world wide web. At what
stage should these be produced, and what are the options for protecting this
information? This session will discuss the issues surrounding the production
and use of global identifiers and the registers needed to support them.
The Photo Metadata Conference 2008 will also follow up on
what has been achieved since last year's conference:
- First public presentation of the refurbished IPTC Core and a
new IPTC Extended
set of photo metadata.
- A presentation from the Stock Artists Alliance on the
use of metadata by the major stock
distributors.
SAA runs a project to teach about and encourage the use of embedded metadata by
photographers.
Again in 2008 the Photo Metadata Conference will bring
together major players from the photo business: creators and users, from
freelance photographers to photo editors of global news agencies; prominent
maintainers of photo metadata standards; and the makers of cameras and imaging
software.
We invite you to discover how
to bring your business into focus by using metadata at the second international
Photo Metadata Conference on 5 June 2008, on Malta in the beautiful
Mediterranean, in conjunction with the CEPIC Congress 2008.